Introducing The Game On! Podcast!
August 09, 2018
As if rivaling the giants of the ice cream industry wasn’t enough, Yasso co-founders Drew Harrington and Amanda Klane are taking on a new challenge, releasing the first episode of the Game On! podcast. The Game On! podcast aims to inspire listeners to crush their goals in life through hustle, fun and teamwork, the core principles of The Game On! Foundation. Guests featured will range in personalities across industries including athletes, business leaders, non-profit executives and more, all with a unique story to tell about tackling adversity head on and making a valuable impact in the world of health and wellness.
In their podcasting debut, Drew and Amanda had the privilege of sitting down with Billy Starr, founder and executive director of the Pan-Mass Challenge. In episode one, Starr shares the story of how the Pan-Mass Challenge, which has raised over $600 million for cancer research, grew from a modest 36 riders to one of the most successful athletic fundraising events in the country. It wasn’t until Starr’s mother died from melanoma that he decided to combine his passion for cycling with a newfound dedication to cancer research and has since changed the “a-thon” industry forever.
Yasso has had a longstanding relationship with the Pan-Mass Challenge as the official frozen dessert of the event and this year marked its third consecutive sponsorship year. Both Drew and Amanda participated as riders and over 15,000 Yasso bars and scoops of pints were distributed along the 192 mile route from Sturbridge to Provincetown.